No, it’s not the name of the newest gastro-rubbish. As if we needed any more.
I’m referring Shakespeare and his rose, and Gershwin and his potato (and tomato). Will and George both approached these morphemes in a largely egalitarian manner – pronunciation and the morpheme itself are held as irrelevant compared with the object.
I am all for engaging with the substance and truth of something. It’s what art is about, isn’t it? In whatever manner the artist has understood something, don’t they seek to portray that elemental truth? If I was feeling really generous, I would consider even Hirst or the Chapman Brothers as trying to get to the truth of what they are producing. But, I’m not, so I won’t.
Anyway, as usual, I digress. The substance of something versus the term used to describe it.
It is my brother’s 30th birthday this Sunday and I am arranging a wee soiree at his favourite steak restaurant. I have yet to eat at this particular establishment given that, being the monogamous type, I have eaten at The Hawksmoor. No further explanation required. My brother, however, has always maintained that his steak restaurant was far better than The Hawksmoor, having eaten at both. This holds little sway with me coming from the boy who flaps his hands over the idea of a stuffed-crust meat feast pizza from the faceless pizza takeaway near his house.
Oh my, how the eyebrow arches.
Anyway, his 30th, so his favourite restaurant. We will be a merry group of 7, so I dutifully phoned said “incredible steak joint” to book a table. Now, being the diplomatic and not at all biased individual that I am, I shan’t name this establishment. All I will say is that the name begins with ‘G’, and doesn’t end in ‘o’. You do the maths.
The phone is answered in a hurried and already irritated fashion (I have specifically called after the lunch rush, at 3pm, knowing how hectic it can be answering phones and attending guests).
“Hello G…., can I help you?”
“Hi there, I’d like to book a table for next week, for 7 please.”
“What day?”
“We’re completely flexible as to the day, it’s more the time – around 7pm. I know we’re a larger table, so really any day you can fit 7 of us in at 7pm.”
“Madam, I need a day.”
“Um, ok, what about Thursday?”
“What? Thursday? No, no way. You can’t have a table for 7 on Thursday.”
“Oh, really? Why?”
“Madam, it’s Thursday evening.”
“Yes.”
“No, we’re fully booked every night from Thursday to Saturday.”
“What, every week?”
“Yes Madam.”
“Even throughout next month?”
*sigh* “What. Date. Do. You. want. To. Come. Madam?”
“Is it not simpler if you tell me when you can accommodate 7 people at 7pm?”
“No.”
“Okaaay. How about 3 July?”
“No. I can’t do 7pm.”
“Can you do another time?”
“What time do you want?”
“Around 7.30 then?”
“No.”
At this point I was really rather uninterested at the idea of eating at this establishment at all.
“Ok, what about your City restaurant?”
“Yes.”
“ Yes you have a table at 7pm on Thursday?”
“NO. Yes you can call them. Goodbye.”
And so the call was ended.
Aside from her outrageous unhelpfulness, it was the way she called me “madam” that irked me. She used it as if I had started the conversation by telling her she should curtsey when I enter the room, not look me in the eye, and always call me “madam”. The word was thrown at me, spat out with contemptuous venom at each turn.
Feathers firmly ruffled by her rudeness, I reluctantly tried the City branch. No luck there either with a table, however a decidedly less rude conversation, albeit just as unhelpful in terms of searching for availability for 7. We had to go through the whole ‘name a date’ scenario before realising that in the near future there is nothing for 7 at 7.
Thinking about it after, there are obvious issues I have with their modus operandi and the tone in which I was spoken to from simply having asked to book a table please. (I work with someone who approaches every restaurant booking with the “don’t you know who I am” strategy. She then proceeds to snap and demand, threatening all manner of bad PR, until she gets what she wants and puts the phone down, voraciously pleased with herself.) But more than anything, it was how she called me “madam” that stuck.
As a child, my parents would tell me not to “be such a madam”. A ‘madam’ was someone stroppy and unpleasant. (She in the office is a madam working from that definition). However now, at work, I have to address male clients as “sir” and female clients as “madam”. It is a polite way of referring to someone unknown to you. George’s egalitarianism gets washed away here – the pronunciation of this word makes an immense difference to its meaning.
The other day The Boy asked me if being called a ‘lady’ offended me. I smirked. I am most certainly not a lady (he agreed). Alternatives are ‘woman’, ‘female’ or ‘girl’. When speaking about myself, I can’t bring myself to use ‘lady’ or ‘woman’. Far too…grown up? Inflated? Anyway. It’s either ‘girl’ or ‘female’, admittedly the latter sounding more like something being discussed in a post-mortem examination.
For men there is ‘gentleman’ (Ha. Ha. Pray tell where I can find one of those..?), ‘man’, ‘bloke’ (one of the ugliest words in the common language), ‘guy’, ‘boy’, and ‘male’. People my age are ‘boys’. People my father’s age are ‘men’. End of. Much simpler than the lady-woman situation. ‘Gentleman’ is too cumbersome, and nowadays is sparsely heard in familiar conversation.
Signing off emails or letters is another good one. Recently I was in conversation, via email, with a recruitment consultant, and in her final email she wrote her name and then “x”. I have never met this womanladyfemalegirl. Our relationship has been solely this handful of emails, in which I am seeking her professional help. Is a kiss really apposite?
I will concede that I listen and think a lot. Words, their meanings and connotations, seep into my brain like rum into a baba, saturating it with ideas and ruminations. Perhaps more so than others. But like our rose, potato and tomato, it is the thing which the word describes that gets my cogs turning, and how volatile a word can be, creating all manner of connotations in its wake. Should I stop being a madam and start being a madam? Or should I aim higher? Should I be a lady? And should I cease and desist calling him The Boy? Is A Boy better? Or The Man? And saying good bye to you now. Would you be offended if I went in for a kiss?
Or, after all that we’ve been through together, would you be offended with nothing at all?
I know. DIY. Fill in the blank as you see fit.
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